Skype in Retail
According to cNET as of Monday, 11/21, 3,000 Radio Shack stores are going to begin selling the Skype Starter Kit, that includes a headset and a sample of their premium service. While attempting to join the US retail market is a valiant effort, the question remains, will Americans, who shop at these stores be interested in services? Is Skype really at the level where consumers who visit Radio Shack will be interested in what this product/service has to offer? This opportunity is either going to go big or crash and burn....
